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S P Setia hands Mindshare Malaysia media and digital duties

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May 16, Kuala Lumpur – S P Setia has appointed Mindshare Malaysia, the global media agency network of WPP, to handle its media and digital strategy, following a competitive pitch. The appointment will be for a period of one year. Zenith Malaysia is the incumbent. “The agency is excited to be the partner of S P Setia to bring its “Live, Learn, Work, Play” concept to live through Mindshare’s adaptive marketing approach,” said Cindy Chia, managing director of Mindshare Malaysia.

 

 


Read more at: http://www.marketing-interactive.com/s-p-setia-hands-mindshare-malaysia-media-and-digital-duties/?utm_campaign=20170517_mktdaily&utm_medium=email&utm_source=MY&utm_content=listing